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  2. Weapon 3: Liking “People prefer to say ‘yes’ to ...

    https://myheplus.com/uploads/DtDOjSidFVRsnGaAzLoCp08pVWjSPoPzwqiaIzhK.pdf
    29 Jan 2019: Weapon 3: Liking. “People prefer to say ‘yes’ to those they know and like” (Cialdini, 1984). Do you always buy the same cereal? Or do you like to try new things every time you go to the. supermarket? Most people prefer to stick to the things
  3. Activity 1 Aim: reflect critically on your own childhood ...

    https://myheplus.com/uploads/qN0WX99CKZujEJadk90cVgipkfO5oiDf2DP7OlML.pdf
    14 Feb 2019: Activity 1. Aim: reflect critically on your own childhood reading. This activity introduces some of the key debates in children’s literature criticism, including. the difficulties associated with defining children’s literature and the problems
  4. Resource 2

    https://myheplus.com/uploads/1EIW7GCTCIJS6EYsUSWt6HWGYBXaQ3IZ5ZzHApe5.pdf
    28 May 2019: Resource 2 – Applications of Rational Decision-Making. Theories of rational decision-making are very relevant to a number of different areas of the economy. As the following section will demonstrate, we can move beyond the standard application of
  5. Peekaboo! If I close my eyes I can’t see ...

    https://myheplus.com/uploads/pK8OO2iIhKw7jwSv6g61RfgRWjlNAH4Pthw4RSa6.pdf
    24 Apr 2019: Peekaboo! If I close my eyes I can’t see you and that means you’re gone! Or does it? Babies are not told how physics work. Even if. we told them, they don’t understand language. yet, so they wouldn’t learn anything anyway. The. task is not
  6. That’s why using ‘plain Janes’ in adverts (especially for ...

    https://myheplus.com/uploads/NQOOz14vlj3bw5N5sseT39oGlGmovi92Vwu0YEhn.pdf
    29 Jan 2019: That’s why using ‘plain Janes’ in adverts (especially for household cleaning items), rather than. celebrities, works so well. We’re not likely to identify with a celebrity (I totally have the same. problems as Angelina Jolie…not), but we
  7. Some have put forward even braver hypotheses – infants ...

    https://myheplus.com/uploads/SiHvOOVP84hgZW3RzZWqTiLAbKmLbbapbvNAmhg8.pdf
    24 Apr 2019: Some have put forward even braver hypotheses – infants as young as 15-months might be able to pass. the false belief task, based on their gaze. A version of the Sally-Anne task was developed for infants –. someone looked at a toy being put into
  8. Activity 4 Aim: carry out a close comparative reading ...

    https://myheplus.com/uploads/oKPguzl4xFlftsNyAufLq2YymFL5WEZRvpdoSBav.pdf
    14 Feb 2019: Activity 4. Aim: carry out a close comparative reading of food details/scenes from contemporary. children's literature. This activity provides an overview of some common themes of food symbolism in children’s. literature along with a sample

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