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29 Jun 2024: Dr Veronica Martinez, Lecturer at the University of Cambridge and Senior Researcher at the Cambridge Service Alliance, working with colleagues at Caterpillar, shows how blockchain can deliver significant supply chain benefits. . ... Read more at: Towards

29 Jun 2024: toughest business and technology challenges. ... Gautam serves on transformation boards to advise senior executives with his practice-based experience and research-based knowledge.

29 Jun 2024: Andy Neely gave a keynote speech at the 9th Service Operations Management Forum (SOMF) held at Copenhagen Business School in Denmark. ... The title of his speech was 'Services and Solutions in an Age of Digitally Enabled Platforms: What Questions Do We

29 Jun 2024: ITEC is the international forum for the military simulation, training and education community. ... Welcome to the Cambridge Service Alliance…. A unique global alliance between the University of Cambridge and some of the world’s leading businesses.

29 Jun 2024: Services are the key to creating a more diversified business and to building stronger customer relationships, she argues. ... Veronica suggests that in future, the interaction of systems, processes and technology will provide a route to ‘total

29 Jun 2024: Read more at: Webinar for Policy Makers on Facilitating Co-Creation in Living Labs.. ... Webinar for Policy Makers - 'Facilitating Co-Creation in Living Labs - The Josephs Study'. .

29 Jun 2024: The CSA was represented by Veronica Martinez and Florian Urmetzer. Veronica organised and chaired a symposium together with Andy Neely on the topic: 'Services, Platforms, Business Model Innovations and the Implications ... Key experts from the fields of

29 Jun 2024: Award made to Mohamed Zaki and Ben Lucas from the Marketing Science Institute for customer experience analytics. ... The project proposes a flexible approach to measuring customer experience factors and emotional complexity for customer experience

29 Jun 2024: Your details will be kept securely on our database and we will not pass them on to any other organisations. ... INSERT FORM HERE. Thank you for your interest in the Cambridge Service Alliance.

29 Jun 2024: At one level, one can consider value in terms of the product being provided – does the product meet the customer’s requirements and hence create value for the customer? ... By, for example, continuing to use a manufacturer’s services to support