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The Psychology of Online Influence | The Psychometrics Centre
https://www.psychometrics.cam.ac.uk/news/news.4628 May 2024: At the intersection of the worlds of psychology and marketing, a new discipline is emerging that analyses behaviour and provides actionable insight for forward-looking marketers. ... The Psychology of Online Influence session for Social Media Week in -
Coral Zheng | The Psychometrics Centre
https://www.psychometrics.cam.ac.uk/staff/coral-zheng28 May 2024: Coral has a background in social psychology and is currently a MRes (Master of Research) student, studying organisational behaviour at Cambridge Judge Business School. ... Coral's research interests include how people make social judgments and decisions -
Dr Aiden Loe | The Psychometrics Centre
https://www.psychometrics.cam.ac.uk/about-us/directory/aiden-loe28 May 2024: He received a 1st Class Honours in Psychology and Business Management (MA) at the University of Glasgow in 2013. ... A cross-cultural (UK & SG) study on the influence of situational and individual factors based on organizational commitment and -
Pre-School Activities Inventory (PSAI) | The Psychometrics Centre
https://www.psychometrics.cam.ac.uk/services/psychometric-tests/psai28 May 2024: most widely used questionnaire for research into the development of gender identity and sex role behaviour in young children. ... Journal of Child Psychology and Psychiatry, 34(5), 805-811. Rust, J., Golombok, S., Hines, M & Johnston, K. -
PowerPoint Presentation
https://www.psychometrics.cam.ac.uk/system/files/documents/ATIJan18.pdfPositive rewards can change both outward behaviour and inner motives. People can be ‘conditioned’ to live together in peace and harmony.”. ... applies insights from academic research in. behavioural economics and psychology to. -
Dr Paula Cruise | The Psychometrics Centre
https://www.psychometrics.cam.ac.uk/staff/dr-paula-cruise28 May 2024: Paula holds an honours degree in Psychology and International Relations from the University of West Indies, Jamaica where she was a national Emancipation Scholar. ... In addition to her contribution as a reviewer on a range of organisational behaviour, -
Professor John Rust | The Psychometrics Centre
https://www.psychometrics.cam.ac.uk/about-us/directory/john-rust28 May 2024: Social Behaviour and Personality, 26(4), 399-406. Rust, J. (1997) Giotto Manual. ... Social Behaviour and Personality 2(1), 108-110. Sartory, G. and Rust, J. -
Microsoft PowerPoint - SSRMC_2018_ModernPsychometrics(forPDF)
https://www.psychometrics.cam.ac.uk/system/files/documents/MoralDevAI.pdfCabinet Office (2014) “The Behavioural Insights Team, often called the ‘Nudge Unit’, applies insights from academic research in behavioural economics and psychology to public policy and services.”. ... Positive rewards can change both outward -
Professor Nicholas Mackintosh | The Psychometrics Centre
https://www.psychometrics.cam.ac.uk/about-us/directory/nick-mackintosh28 May 2024: Journal of Experimental Psychology: Animal Behaviour Processes, 1, 335-345. Mackintosh, N.J. ... Mackintosh, N.J. (1987). Neurobiology, psychology and habituation. Behaviour Research & Therapy, 25(2), 81-97. -
PowerPoint Presentation
https://www.psychometrics.cam.ac.uk/system/files/documents/davids-part-ii-slides-2015.pdfWhat if we use psychology to improve that advertising, by showing extroverts ‘exciting’ holidays and introverts ‘relaxing’ holidays? ... What if we use psychology to encourage healthy behaviour by identifying psychological risk factors for
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