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So for instance, Eric Levy is very much focused on consumer behaviour and tends to use psychology and lab studies to look at issues, such as prosocial behaviour amongst consumers. ... questions. Scholars in this sub-field:. Ahmed Khwaja. Dominique Lauga.

A consumer in a pay-what-you-want transaction can be seen as the recipient in a social exchange, since the consumer is prompted to consider a voluntary payment in return ... A range of thoughts could go through the consumer’s mind as they elaborate on

PNAS . Psychological Science . Organizational Behaviour and Human Decision Processes . Journal of Personality and Social Psychology . ... Journal of Consumer Psychology,. Journal of Econometrics. RAND Journal of Economics.

PhD (Goethe University). Read more about Lisa. Lisa Eckmann is a postdoctoral research associate at the Chair of Market and Consumer Psychology, Goethe University Frankfurt. ... Her work focuses on consumer psychology and behaviour, especially the

this particular consumer?” That’s the focus of a new study, co-authored by Dr David Stillwell of Cambridge Judge Business School, just published in the Journal of Consumer Psychology. ... Müller of the Psychology Department at the University of

Consumer Psychology. ... Read “Helping others or oneself: How direction of comparison affects prosocial behavior” on the Society for Consumer Psychology website.

Speaking first to the MST Undergraduate ‘Introduction to Marketing’ class about social media, Martin will then give a talk to a wider audience about his book and the psychology behind the ... strategies companies devise to persuade the consumer to

Joe Gladstone is a PhD Candidate at CJBS, where he applies academic insights from behavioural economics and social psychology to understand and influence consumer financial decision-making.

advertising platform to target our ads at consumer segments of different psychological profiles.

conscious nudges in moving consumer behaviour toward healthier lifestyles?