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1 - 2 of 2 search results for `Consumer Psychology` |u:www.cisl.cam.ac.uk

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  2. Investment Leaders Group | Cambridge Institute for Sustainability…

    https://www.cisl.cam.ac.uk/business-action/sustainable-finance/investment-leaders-group
    1 Jul 2024: The ILG, together with Cambridge academics from the Department of Psychology developed a Virtual Investment Experiment (VIE), to test investor preferences as to how they trade off financial performance against impact. ... Walking the talk:

  3. The Power and Potential of Marketing's Brainprint | Cambridge…

    https://www.cisl.cam.ac.uk/news/blog/power-and-potential-marketings-brainprint
    1 Jul 2024: This is just one example of marketing’s influence on consumer and cultural psychology. ... and environmental  impacts by creating and influencing consumer and cultural norms and behaviours.

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