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Online tool can measure individuals’ likelihood to fall for internet…
https://www.cam.ac.uk/research/news/online-tool-can-measure-individuals-likelihood-to-fall-for-internet-scams4 Apr 2018: Just like in advertising, elements of consumer psychology and behavioural economics all come into the design of an online scam, which is why it’s useful to know which personality traits -
July 2021 The economic and social impact of University ...
https://www.cam.ac.uk/system/files/le_-_economic_and_social_impact_of_university_of_cambridge_-_final_report.pdf21 Mar 2023: Our approach combines the use of economic theory and sophisticated quantitative methods, including the latest insights from behavioural economics, with practical know-how ranging from commonly used market research tools to ... £693 million. London -
Unhealthy diet and physical inactivity: understanding these silent…
https://www.cam.ac.uk/research/news/unhealthy-diet-and-physical-inactivity-understanding-these-silent-killers14 May 2012: CEDAR has developed a behavioural intervention aimed at parental feeding which is undergoing evaluation in a randomised controlled trial funded by the NPRI. ... Building research capacity is a key aim of CEDAR, and currently 35 researchers with expertise
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