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  2. How effective is psychological targeting in advertising? What we can…

    https://www.jbs.cam.ac.uk/2017/how-effective-is-psychological-targeting-in-advertising/
    For example, if liking ‘Socialising’ on Facebook correlates with the personality trait of extroversion, and liking ‘Stargate’ goes hand-in-hand with introversion, then targeting users associated with each of these ... For example: online casinos

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